Publisher's NotesDecember 2009
Touching Faces Of Tragedy; Let’s Be Counted
Seeing a most touching, endearing life drama on television lately that made me cry was seeing the happy faces of white American parents coming home or welcoming their adopted Haitian children with hugs and kisses, and seeing the faces of those innocent little angels that are finding comfort and love in the arms of their new found parents. How we wish there were more people who could rescue the poor Haitian children who can now be seen roaming around the streets without food and without parents, according to reports.
With the coming of the new year, we receive all kinds of tips on how to do better on our health, looks, finances and, most importantly, on our relationships--always advising us how to do it better, if not differently, this time around as there’s always new hope with the new year. Some of your favorite columnists are offering some of these helpful tips in this first issue of 2010, with some of them mentioning in advance about the love month of February (just couldn’t wait as they are truly lovers through and through).
It’s very important for us to be counted on Census 2010 (see full page advertisement on page 10). This Census campaign, unveiled by the U.S. Census Bureau, would increase awareness and educate the public about the importance of participating in the once-a-decade headcount. For the first time, it is using paid advertising to reach out everyone to be counted after a three-decade decline in public response rates by mail.
Happy new year to
all! Our 2010 message to all our readers, advertisers, supporters
and friends in VIA Times and CPRTV!.
This is how important it is to
participate in the Census 2010...“One of
the primary goals for our advertising and outreach campaign is to
increase the number of people who mail back their forms when they
arrive in March,” Census Bureau Director Robert M. Groves said. “For
each percentage point increase in the national mail-back response rate,
the Census Bureau saves taxpayers about $80 to $90 million in costs
associated with having to send census takers to non-responding
households for in-person interviews.”
The four-month 2010 Census advertising campaign officially started
across television, radio, print, outdoor and the Internet on Jan. 18.
With ads produced in an unprecedented 28 languages, the 2010 Census
advertising campaign will reach the average person 42 times with
messages around the importance of participating in the census.
From Super Bowl XLIV and the 2010 Winter Olympics, to popular
prime-time shows, the 2010 Census advertising campaign represents the
most extensive and diverse outreach campaign in U.S. history.
The 2010 Census is a count of everyone living in the United States and
is mandated by the U.S. Constitution. Census data are used to apportion
congressional seats to states, to distribute more than $400 billion in
federal funds to tribal, state and local governments each year and to
make decisions about what community services to provide. The 2010
Census form will be one of the shortest in U.S. history, consisting of
10 questions, taking about 10 minutes to complete. Strict
confidentiality laws protect the respondents and the information they
provide.
The 2010 Census is important, easy and safe. When the forms begin
arriving in March, we urge everyone to take a few minutes to fill them
out and mail them back.
To our kababayans who refuse to be counted for personal reasons of
their own, wag po tayong matakot...lahat ng information that we give
are protected and cannot be used against us, so let’s participate,
let’s be counted so we can help our future generations in this country.
VT/CPRTV’s traditional Pink Brunch New Year celebration (to welcome the
new year) with staff and friends coming in pink, of course, bespoke of
so much fun and camaraderie. Read Sarah’s CelebrEATy about the food
served and other holiday treats. Enjoy life until the end of the year!
